Walmart company Organize your thoughts and make the desired analysis on their CRM based on the separate CRM building blocks. Be sure to reference back to important terms from class materials and the textbook: Title Page Executive Summary Table of Contents Company Introduction CRM strategy Customer-centric organization Individualized proposition Customer intelligence Cross-channel communication CRM systems and implementation Appendices (if applicable) Deliverables: An integrated analysis project document/report that addresses the sections listed above. The paper must be submitted in .pdf format and must between 13-15 pages (not including Title Page, Executive Summary, Table of Contents, and Appendices). Submit electronically (upload) to learn.bcit.ca via the “Term Project” folder. Evaluation CRM strategy 25 marks Customer-centric organization 25 marks Individualized proposition 15 marks Customer intelligence 15 marks Cross-channel communication 10 marks CRM systems and implementation 10 marks Total 100 marks